Louis Vuitton Moët Hennessy Essay Example for Free

Louis Vuitton Mot Hennessy EssayLouis Vuitton Mot Hennessy (LVMH) is a French multinational luxury goods conglomerate. Its headquarters are located in France, Paris. LVMH was formed later on the merger of Louis Vuitton (fashion producer) and Moet Hennessy (cognac manufacturer) in 1987. The company controls around 60 subsidiaries which are often managed independently and each maven of them manage a small number of prestigious brands. The main holding company of LVMH is Christian Dior a luxury goods group. LVMH is the largest luxury goods producer in the world. Comparing LVMH with Hermes, LVMH has a huge corporate power, which Hermes doesnt defecate and a vast variety of many familiar luxury brands. Some of the most well know brands of LVMH* Acqua di Parma* Christian Dior S.A.* DKNY* Fendi* Hennessy* Louis Vuitton* Mot Chandon* Parfums Christian DiorThe current share price of LVMH is about 140 Euros. The spare-time activity chart represents the revenue of LVMH in million Eur os for the first 9 months from 2011 till 2012 in each group.The delegation of LVMH group is to represent the most refined qualities of Western Art de Vivre around the world. LVMH aims in continuing to be synonymous with both elegance and creativity. Their products, and the cultural set they embody, blend tradition and innovation, and kindle dream and fantasy. In view of their mission, five priorities reflect the fundamental values shared by all of LVMH Group stakeholders Be creative and innovate Aim for product excellence Bolster the image of their brands with passionate determination impress as entrepreneurs Strive to be the best in all they doOne of the main values of LVMH that clearly relates to the core business of the company and the opportunities pursued in business development is acting as entrepreneurs. As previously mentioned, LVMH has about 60 subsidiaries which all manage some brands and most likely LVMH is aiming to find more partners and subsidiaries for luxury prod uct manufacturing in the future. Other value that clearly reflects to their actions and business strategy is to endeavor to be the best in all they do. In this case it is more than obvious that this value is all-important(a) for them based on the fact that LVMH is the leading luxury goods manufacturing company in the world. Innovation is also a value that pursues in their business development, because by obtaining new subsidiaries and partners they create new products in the luxury goods market. 1 . Online encyclopedia Wikipedia. Link http//en.wikipedia.org/wiki/LVMH, Article LVMH 2 . Online encyclopedia Wikipedia. Link http//en.wikipedia.org/wiki/Luxury_goods, Article Luxury brands. 3 . formalised website of LVMH. Link http//www.lvmh.com/the-group/lvmh-companies-and-brands 4 . http//uk.finance.yahoo.com/q?s=MC.PA 5 . formal website of LVMH. Link http//www.lvmh.com/investor-relations/documentation/revenue 6 . Official website of LVMH, Link http//www.lvmh.com/the-group/lv mh-group/group-mission-and-values 7 . Official website of LVMH, Link http//www.lvmh.com/the-group/lvmh-group/group-mission-and-values